Lube Solution is a curated mobile application developed for MJL Bangladesh Limited, the
country’s top-ranked company in the Lube Oil Industry. Currently, MJL BL is the industry
leader and the sole distributor of the global brand Mobil™ in the market for lube oil
products in Bangladesh.
The lube oil industry giant envisioned the mobile application to make accessible all
lube-related services with expert professionals to its customers right at their doorsteps.
MJL BL entrusted Dcastalia, a result-driven software company with intuitive UI/UX design
portfolios, with this project because of our proven expertise in artistically redesigning the
dynamic and interactive MJL website.
The objective was to completely revamp the earlier version of the Lube Solutions mobile
application, into a more, content-driven, modernistic, and aesthetic piece of technology that
would enhance the user experience and at the same time efficiently manage the large amounts
of data in their systems. The assignment was to be completed within 60 days which was an
exceptional feat given the magnitude of the project.
MJL required a stunning, modernistic, functional UI/UX for its mobile application Lube
Solutions, which would increase the customer conversion rate and also establish a very strong
brand presence for MJL in the Lube Oil Industry, within 60 days.
MJL’s previous mobile application did not reflect the desired branding, visual appeal, and
functionality. It was complex as MJL BL maintains a heavy-duty database system with a vast
number of product categories, a large and complex network of retail outlets with enlisted
service providers, and an extensive customer base.
We deployed the most modern technologies in creating this fully functional application with immense visual appeal. Lube Solutions Application was completely revamped and redesigned from its earlier version which had operational issues with poor aesthetics, and we re-launched it as a robust, high-performing information system architecture that is capable of serving thousands of customers from its database on a daily basis.
The app’s UI/UX was modernized and refined to reflect the global brand essence for MJL’s Mobil.
The objective of this project was to ensure the implementation of prime performance features that would enhance the usability.
The app’s UI/UX was modernized and refined to reflect the global brand essence for MJL’s Mobil.
The app’s UI/UX was modernized and refined to reflect the global brand essence for MJL’s Mobil.
Implementing the referral system for the app is a significant feature that encourages users to share the brand with their family and friends, thus, motivating potential customers to transform into actual users.
Increase in Product Purchase
Security Seal IDs served
Operational Support
